Όπως μας έχει συνηθίσει η Universal McCann δημοσίευσε την τελευταία και ενημερωμένη έρευνα της WAVE για τη χρήση των Social Media (δυστυχώς χωρίς την Ελλάδα μέσα στις χώρες που μελετά αλλά και πάλι τα συμπεράσματα είναι πολύτιμα) Σε αυτό το WAVE 5 δίνει έμφαση στην εμπλοκή των brands στα Social Media με δεδομένο ότι οι [...]
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